DCG ONE is one of the leading marketing services providers in the country. The company announces the acquisition of the Garrigan Lyman Group (GLG) is a magnificent Seattle-based brand and digital agency. This partnership will expand the size of DCG ONE by three times and increase its capabilities. The acquisition will give incremental brand strategy, digital depth, and execution capabilities for its collective customer base.
According to Brad Clarke, President of DCG ONE:
Over the past few years, the company has actively searched for ways to grow its business. Two years back, in 2020, they welcomed new capital partners Dobbs Management Service and Clavis Capital Partners who shared a vision. Now, bringing GLG as partners will further help with the growth of the company.
Tammy Peniston, Chief Commercial Officer to DCG ONE further added:
GLG is an iconic agency with great talent and a lot of capabilities. Peniston has known Principal Rebecca Lyman for many years through many professional groups and projects. Hence they have insight and trust between each other deciding on acquisition easier.
Thoughts of Rebecca A. Lyman, Principal and Co-Founder of GLG on this Partnership
GLG is excited to join forces with DCG ONE. The company will gain access to its marketing services like print, custom packaging, promotional merchandise, and direct marketing execution.
The DCG ONE continues to grow at a quick pace with the acquisition of GLG. It provides digital and traditional agency services to many brands such as L’Oreal, Amazon, and the Seattle Kraken.
“The company has been working hard to grow that team and at the right capabilities. Finding experts like GLG was super important; they are professionally and culturally aligned with DCG ONE’s team,” stated Ben Allen, EVP and Managing Director of DCG ONE
The companies will continue to situate in Seattle and New York. But Ms. Lyman will join the executive team of DCG ONE as
Chief Marketing Executive.
READ MORE: MINDWORKS CONSULTING: A BEHAVIOURAL TRANSFORMATION CONSULTANCY