Whim Local Launches An Innovative Online Marketplace To Discover Unique Specials

Whim Local, a MainStreet Marketplace to discover unique products from local independent retailers and artists, launches unique events and virtual marketplaces facility. WhimLocal.com added the ability for chambers, business associations, and market organizers to host their showcase events or permanent virtual marketplaces, creating a micro ‘shop local’ community.

With the launch of events and virtual marketplaces, we are offering any organization a way to host their own community or events on WhimLocal.com, with their own unique URL, the ability to fully customize look and feel, messaging, and participants.

WhimLocal’s CEO/ Founder, Aviral Gupta while launching this feature said, “this feature builds on our mission of fueling local commerce and driving collective discovery.”

“Whim Communities allows us to empower business associations everywhere to easily set up an online presence for their community in a few clicks, with no technical integrations.”

Festivals are not just over

Traditionally, festivals, pop-up markets with arts & crafts vendors happen over a specific weekend, and then they are over. WhimLocal is providing a way for the event to continue for a longer period of time allowing locals to not only meet and buy in person but also discover, drive sales, and traffic before and after the event.

WhimLocal’s first virtual event with FabMo.org went live on Nov 20th and continues till Dec 23rd. FabMo rescues new but discarded designer materials and inspires creative reuse, Artisans and makers take its rescued bounty and give it a second life as fine art, fashion, jewelry, and more. But FabMo failed to schedule the Holiday 2021 event due to the large volunteer bandwidth needed to organize the event.

“It was only when Whim Local Founder and CEO Aviral Gupta stepped in and offered to provide the backend platform and help the artisans set up their showcase pages, did the 2021 Holiday event spring back to life,” said Kathy Bonte, FabMo’s Marketing Lead.

“As a result, FabMo gets to hold its beloved holiday event and gain increased exposure for it with less on-the-ground effort.”

Benefiting shoppers and family-run businesses

Whim Local can host multiple concurrent events or communities on our platform. Its second event is the Foster City living!LOCAL Holiday Marketplace that will run for the entire month of December 2021. The platform will allow local residents searching for those perfect gifts to discover unique offerings and specials in their local community.

“Community is our business.” Joanne Bohigian, Chair of the Foster City Chamber Board said that they could not be happier to partner with such a vibrant and enthusiastic organization like Whim Local. The digital scope and profound and inclusive possibilities and opportunities available to our community will be unlike anything this community has seen.

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