Going Beyond Efficiency With Passion And Purpose In The Pharma And Healthcare Bussiness Management

Digital Version Effective operations management is crucial in the dynamic world of healthcare and pharmaceuticals. And, Dr. Sunil Kumar Adepu, a distinguished leader in the industry. Currently, Dr. Adepu is serving as the Business Operations Manager at V-Labs America Inc. With over eleven years of leadership experience and a robust educational background, Dr. Sunil offers valuable insights into integrating healthcare and pharmaceutical expertise to refine business operations. His strong academic foundation and leadership qualities drive V-Labs America Inc. toward making a meaningful difference in the healthcare sector. With over 11 years of robust management experience, Dr. Sunil is a highly skilled professional and a true maestro in Healthcare and Pharmaceutical business management and Administration, Human Resources, Strategic Management, Operations, Business Development, Sales and Marketing, International Quality Management Systems, and Govt. Regulatory Bodies. He has a stellar track record of completing projects on time, every time, and a knack for juggling multiple initiatives, including setting up various medical supplies in Zambia and Eswatini. Moreover, as a resourceful leader, Dr. Sunil shines in developing and strengthening management teams, driving profitability, and turning organizations into dynamic, forward-thinking enterprises. He effortlessly forges sustainable and profitable relationships with global stakeholders thanks to his exceptional communication skills. As a dedicated healthcare professional with a strong work ethic, Dr. Sunil is also an outstanding mentor, always ready to motivate employees to reach their full potential. As a Business Operations Manager, he is at the helm of Business Development, Sales and Marketing, Human Resources, Regulatory Compliance, and Quality Management Systems—ensuring everything runs like a well-oiled machine. So, let’s delve deeper into the achievements of Dr. Sunil Kumar Adepu, a leader driving transformative change in the pharma, and healthcare business management.1. What inspired you to pursue a career in this field? My passion for healthcare and pharmaceuticals stems from a desire to improve the system and support those delivering care. Growing up with a father who was a traditional doctor inspired me to follow in his footsteps and make a meaningful impact. While many of my peers chose to work for healthcare payers or large corporations, I took a different path. My journey in the pharma field began with a strong commitment to leadership and innovation, supported by my education—a Doctor of Management in Healthcare Systems and a Master of Pharmacy. I had the opportunity to travel and work across various countries in Africa, like Zambia, Rwanda, Malawi, Eswatini, Zimbabwe, and South Africa. I also had the opportunity to travel to Dubai. Currently, I am based in the USA, working with V-Labs America Inc. These experiences allowed me to gain invaluable professional knowledge by managing pharmaceutical distributions, working with wholesalers and clinics, and assuming various policy roles. This exposure solidified my dedication to improving healthcare and pharmaceutical practices. 2. How has your career shaped you, and what is your current role? Reflecting on my career, I have gained profound insights into myself and the complexities of healthcare systems. My extensive education, including a Doctor of Management in Healthcare Systems and a Master of Pharmacy, has provided a robust academic foundation. Coupled with practical experience in diverse roles, I’ve seen firsthand how effective operations management can impact patient care and industry efficiency. My passion for managing regulatory compliance, supply chain logistics, and the need for operational agility sparked during these roles. I observed how integrating quality systems and strategic management could enhance healthcare delivery and pharmaceutical logistics. My research and articles on these topics have further refined my understanding and approach, focusing on challenges in regulatory compliance and supply chain optimization. Throughout my career, I’ve learned to collaborate effectively across various departments in the pharmaceutical sector, including HR, business development, procurement analysis, market analysis, team leadership, and operations management. These experiences have enriched my perspective and enhanced my ability to navigate multifaceted challenges. Currently, I serve as a Business Operations Manager at V-Labs America, where I leverage my experience to advance healthcare solutions with a strong commitment to quality and innovation. This role allows me to apply the knowledge and skills I have developed throughout my career to make a positive impact in the industry. 3. Tell us about your educational background and how it has prepared you for your current role in business. I hold a Doctor of Management in Healthcare Systems from The Masterminds International Institutions (MII-Africa), accredited by IAO, Houston, USA, reflecting my deep commitment to leadership and innovation in healthcare systems. My expertise is further supported by a Master of Pharmacy from Kakatiya University, where I gained advanced knowledge in pharmaceutical sciences. Additionally, I have a Bachelor of Pharmacy from Jawaharlal Nehru Technological University and a Diploma in Pharmacy from the State Board of Technical Education & Training, Hyderabad. These credentials demonstrate my lifelong dedication to academic excellence and a comprehensive understanding of the multifaceted healthcare industry. Moreover, I am an International Certified Quality Lead Auditor (ICQLA), Reg. No. LA-BV-2211-5771 RSBV, Amsterdam, Netherlands, with certifications in ISO 9001:2015 for Quality Management, ISO 14001:2015 for Environmental Management, and ISO 45001:2018 for Occupational Health and Safety Management Systems, underscoring my commitment to excellence and sustainable practices. I am also an International Certified Executive Professional (ICEP), Reg. No. MII23/2906/1086, MII-Africa. Furthermore, my registered pharmacist credentials from the Telangana State Pharmacy Council, Registration No. T5023748, strengthen my authority in the pharmaceutical field. Throughout my career in healthcare and pharmaceuticals, I have led with a pioneering spirit, driven by my academic achievements and professional tenacity. As a Doctor of Management in Healthcare, complemented by a Master of Pharmacy, I have held leadership roles across diverse pharmaceutical and healthcare systems, gaining a nuanced understanding of sector-specific operations management. 4. When was V-Labs America Inc. established, and what key services and solutions does it offer? How do these offerings set the company apart from its competitors? V-Labs America Inc. is a Dallas, Texas-based biomedical laboratory, established in 2021. We provide Molecular Diagnostics, Vaccination Mini-clinic Services, and Clinical Data Analytics. We have state-of-the-art instrumentation at V-Labs. It is designed to meet international testing

Romeo Sangalang: Leading Innovation and Excellence at Flexo Manufacturing Corporation

Digital Version Exceptional Educational Background and Professional Prowess Romeo P. Sangalang, President and CEO of Flexo Manufacturing Corporation, possesses an exceptional educational and professional background. He graduated Cum Laude as the top student in his Chemical Engineering class at the University of Santo Tomas, where he was honored with prestigious awards, including the Manuel L. Quezon Leadership Award and the Engineering Centennial Award. He furthered his education with a Master’s in Business Economics from the University of Asia and the Pacific, graduating with distinction. With over 22 years of experience in manufacturing, logistics, and project management, Mr. Sangalang transitioned into general management, where he has consistently driven business growth and revitalized underperforming operations. Additionally, his career has been shaped by the guidance of influential mentors, which has further honed his technical expertise and management acumen. As a result, his leadership is marked by both versatility and an unwavering commitment to excellence. Flexo Manufacturing Corporation: Services and Solutions Under the leadership of Mr. Sangalang, Flexo Manufacturing Corporation, providing flexible packaging solutions for 70 years, has set the standard for innovation in the industry. The company serves a wide range of industries, including personal care, home care, food and beverage, industrial and pharmaceuticals, catering to both large multinational and local clients. Over the recent years, Flexo has become a local pioneer in sustainable packaging, revisiting its core values and establishing a clear vision to preserve and enhance customers’ products for a sustainable future. By 2018 even before it has received inquiries from its customers, Flexo had already begun addressing environmental concerns related to single-use plastics. In March 2023, Flexo achieved a significant milestone by becoming the first company in Southeast Asia and one of the first in South Asia to receive TÜV Rheinland Austria certification for its commercially available compostable packaging solution.  Flexo is recognized by two leading multinational clients as a global partner in sustainability-focused R&D. Flexo’s commitment to sustainability extends beyond packaging innovations. The company actively supports the United Nations Sustainable Development Goals. In 2023, Flexo Manufacturing Corporation’s commitment to positive change was recognized with the Asia Corporate Excellence and Sustainability (ACES) Award as a Sustainability Rising Star. This prestigious accolade, typically reserved for larger corporations, was accepted by President and CEO Romeo Sangalang in Kuala Lumpur. The award highlights Flexo’s significant grassroots sustainability initiatives and its leadership within the flexible packaging industry, reaffirming the company’s role as a trailblazer in sustainable business practices. Understanding Business Dynamics, and Customer Preferences Under Romeo Sangalang’s leadership, Flexo Manufacturing Corporation has doubled in size over the past five years, consistently achieving more than 20% growth each year despite the challenges posed by the pandemic. Flexo’s operations remained resilient during COVID-19 restrictions, ensuring a steady supply of essential packaging while maintaining full pay and job security for its employees. In 2022, Flexo achieved remarkable financial performance, including double-digit growth in sales, triple-digit growth in net income, and significant double-digit growth in EBITDA. Under the leadership of CEO Romeo Sangalang, the management team successfully navigated challenges such as rising costs and inflation, protecting profit margins while maintaining strong delivery of goods. The year marked a milestone for Flexo, with record-high sales and exceptional results, earning well-deserved praise from shareholders for the team’s outstanding execution and strategic management. The company has distinguished itself as an industry leader, holding the highest market share in flexible packaging for major multinational personal care and home care companies. Additionally, Flexo is the exclusive supplier for a Japanese company, serving markets across Asia-Pacific, providing not only packaging but beverage production from its pasteurization plant. It is also the largest local provider of pharmaceutical laminate packaging. The company also caters to a diverse clientele across the food, dairy, and industrial sectors. Navigating Unique Challenges and Mastering Business Management Flexo Manufacturing Corporation operates in a highly competitive, commodity-driven market where excellence in pricing, reliability, and quality is paramount. To thrive in this environment, Flexo is dedicated to becoming the preferred supplier by meeting, if not exceeding, its target clients’ expectations and outperforming its competitors. The company remains client-centric, continuously assessing and refining its competitive edge. Flexo differentiates itself through a strong focus on innovation and continuous improvement, maintaining exceptional standards in both business and operational management. The company also prioritizes cost competitiveness by fostering a culture of innovation and consistently implementing cost-saving initiatives across the organization. Elevating Customer Satisfaction and Driving Strategic Impacts Under the leadership of Mr. Sangalang, Flexo Manufacturing Corporation is committed to being a strategic and forward-thinking leader in its industry. Actively supported by its shareholders, the company implements robust strategic management programs that drive operational excellence and outstanding service. A key strength is Flexo’s dynamic research and development team, which continually fosters innovation, ensuring the company remains at the forefront of the industry. The company’s Value Supplier Strategy is centered on delivering superior value in responsiveness, delivery, quality, cost efficiency, and differentiation. Additionally, Flexo is committed to sustainability, and ensures competitive pricing aligns with high client value. The strategy is underpinned by clear Key Performance Indicators that gauge customer feedback and satisfaction. Moreover, Flexo’s Operations Strategy focuses on quality, reliability, and people, with customers at the heart of this approach. Forward Vision Shaping The Future Currently, Flexo is advancing towards higher-margin products by leveraging recent investments in advanced machinery. This strategic shift not only advances sustainability goals but also establishes Flexo as a trusted advisor for clients striving to meet their sustainability targets. The company is also enhancing its services through the adoption of cutting-edge systems and technologies. Flexo is differentiating itself in the market by integrating state-of-the-art graphics management systems, processes automation and central control operations. The implementation of customized SAP ERP will streamline various converting operations, including Materials Requirements Planning (MRP), multi-level Bill of Materials (BOM) Production Orders, and QR code-based inventory management. This commitment to embracing new technologies will improve quality management, optimize operations, and reduce costs, ensuring that Flexo remains at the forefront of industry innovation. Strategies For Motivation and Productivity As a management

Craig Bell: Building Communities, Innovating for the Future

Digital Version Bell’s Blueprint for Success: A Legacy of Growth, Innovation, and Community Commitment: Established in 1988, Bell is a Property Services contractor with a directly employed team that delivers Planned and Project works in various domains: Painting, Roofing, Flooring, Passive and Active Fire Protection, Kitchen and Bathroom Upgrades, Multi-Disciplinary Exterior Fabric Upgrades, Retrofit and Energy Services, and Response Maintenance contracts across all sectors in the UK and North America. With almost 40 years of uninterrupted growth averaging 12% per annum, Bell provides services to over 500,000 properties each year across the UK, Ireland, and the US. Commitment to Ethics and Community: Describing itself as “an ethical business with a social conscience,” the company takes pride in its business process. Employing over 3000 tradesmen in a direct delivery model via 48 branches internationally, their teams and supply chain are from the communities in which they work. As a business, and with Craig Bell as CEO, they are passionate that every project leaves a positive impact and helps develop the local communities they are so proud to serve. Local Delivery with Corporate Support: “We are the local delivery Property Services Contractor, with back-office support and processes you would expect from a corporate. In effect, the industry has moved towards businesses like ours.” Craig’s entrepreneurial spirit is strong and at the core of Bell’s business strategy. He identifies opportunities to innovate and create a better world, taking calculated risks to realize his vision. He continues to demonstrate courage, perseverance, and resilience to overcome significant obstacles, none more so than over the last few years when the COVID-19 pandemic and Brexit hit the British economy and the construction industry hard. Growth and Innovation: Craig has championed a growth mindset within the business by establishing a culture that wants to grow, wants to innovate, and wants to make a difference. Since 2016, he has driven the business through various growth strategies, including diversification of services and more recently the internationalization of the business into North America. Remaining a digital-first and data-driven business: In an industry starved of innovation and technological advancement, Craig and Bell have established how to unlock revenue streams, improve customer service, and control costs and productivity by combining traditional people-led values with shrewd collection and management of data. The digitalization of Bell, which started back in 2019, will be an ongoing project, but the short-term benefits can already be seen for both the company and its clients. Digital Strategy and Customer Experience: Expanding Bell’s Reactive Maintenance & Asset Management offering: incorporating the use of technology to uplift contract efficiencies, enhance overall service, and improve the customer experience is at the forefront of our digital strategy. This not only enhances the quality of data across the project but ensures the consistency of service for the client and residents. Sustainability and Social Responsibility: Craig fuses the concepts of running and growing a commercially strong business with strong social values. His drive is strengthened by the desire for Bell to make a difference in people’s lives and become fundamental in the world meeting its climate change targets and agenda. Craig continues to commit himself and his work within Bell to inspiring purpose and vision in those around him by driving strategies for a sustainable future business, creating and protecting value in the long term across a broad group of stakeholders, including consumers, employees, suppliers, government, communities, investors, and shareholders. Core Beliefs and Cultural Impact: As CEO, Craig has implemented Key Beliefs such as “Driven to Improve and Driven to Succeed” and “Proud of you, Proud of Us” which have cemented the cultural expectations around this growth mindset. Phrases used by Craig such as “Unapologetically ambitious” and “let’s do things in the right way” have bred confidence across the business, promoting togetherness, belief, and linking back to these key beliefs. This culture has allowed Bell to innovate in areas key to the sustainability of the UK construction industry. Core Beliefs and Cultural Impact: Craig noted at the 2023 Bell conference, “People are at the heart of the business” and the focus on attracting diverse talent and providing opportunities is key to the ongoing success of the business. In 2023, 20% of the Bell apprentice intake were female and 9% were from a BAME background. This has all contributed to Bell doubling in size since 2020. In the same time period, the business has created one thousand new job opportunities, set up its own Charity Foundation, taken considerable market share in the UK and Ireland, and set up operations in the US. Dedication to Doing What is Right: Craig and Bell’s dedication to always doing what is right and not what is easy or looks good is something Bell is proud of and something Craig sees as setting the company apart from others. As a family-owned business, Craig believes the success of their contracts is driven by community investment and the involvement of local people. The Bell way is not only about the end result but about the journey you take to get there.

Ryan Niddel: Pioneering the Kratom Industry with MIT45

Digital Version Educational and Professional Background: Ryan Niddel, the visionary and CEO behind MIT45, has always been driven by a passion for natural wellness and entrepreneurship. Posthigh school Ryan studied mechanical engineering as a field of study and has consistently been enrolled in classes, courses, and mentorship training for the past 16 years. With a background in business and a passion in alternative health solutions, Niddel saw an opportunity to revolutionize the kratom industry. Inspired by the potential of this plant, he embarked on a journey to create a brand that would set new standards for quality, purity, and effectiveness in the world of kratom. The Birth of MIT45: Founded in 2012, MIT45 quickly established itself as a trailblazer in the kratom industry. Ryan came on board as a strategic consultant in 2019. That eventually led to a conversation around a liquidity event, which eventually led to Ryan coming on as COO, then the equity partner, then CO, CEO and managing partner. His vision was clear: to offer consumers a range of high-quality and rigorously tested kratom products that delivered on their promise of natural wellness. What sets MIT45 apart is its unwavering commitment to quality and innovation. The company employs cutting-edge extraction and production techniques to maximize the alkaloid content and bioavailability of its kratom, ensuring unparalleled potency and effectiveness. Leadership and Inspiration: As the driving force behind MIT45, Niddel’s roles and responsibilities extend far beyond those of a typical CEO. He is a hands-on leader who is deeply involved in every aspect of the business, from product development and quality control to customer service and strategic planning. Niddel’s leadership style is one of empowerment and inspiration. He believes in fostering a culture of innovation, collaboration, and continuous improvement, where every team member is encouraged to bring their unique perspectives and ideas to the table. Overcoming Challenges: Niddel has faced his share of challenges. However, he views these obstacles as opportunities for growth and learning. One of the biggest challenges he has encountered is navigating the complex regulatory landscape surrounding kratom. Niddel has been a vocal advocate for responsible kratom use and has worked tirelessly to educate policymakers and the public about the potential benefits and safety of this natural herb. Balancing Work and Life: Niddel understands the importance of maintaining a healthy work-life balance. He believes that success in business should not come at the cost of personal well-being and relationships. To achieve this balance, Niddel prioritizes self-care, whether it’s through regular exercise, meditation, or spending quality time with his family and friends. He also encourages his team members to prioritize their own well-being and offers flexible working arrangements to support a healthy work life balance. Staying Ahead of the Curve: In an industry as dynamic as kratom, staying current with the latest trends and developments is essential. Niddel is a voracious reader who is always seeking out new knowledge and insights. He attends industry conferences, participates in research initiatives, and collaborates with leading experts in the field to stay at the forefront of kratom innovation. This commitment to continuous learning has been a key driver of MIT45’s success and has positioned the company as a thought leader in the industry. The Future of MIT45: Looking to the future, Niddel has ambitious plans for MIT45. He envisions expanding the company’s product line to include new and innovative kratom formulations, as well as exploring potential applications in the pharmceutical and medical fields. Niddel is also committed to investing in research and development to further validate the benefits of kratom and to contribute to the growing body of scientific knowledge surrounding this remarkable plant. Advice for Aspiring Entrepreneurs: For those looking to enter the business world, Niddel offers this advice: “Believe in yourself, stay true to your values, and never stop learning. Success in business requires resilience, adaptability, and a willingness to take calculated risks. Surround yourself with mentors and advisors who can guide and support you along the way, and always remember that your greatest asset is your team. Invest in your people, empower them to succeed, and watch your business thrive.”

The Journey of Moutih Rafei: Driving Innovation in Healthcare

Digital Version Dr. Moutih Rafei is an accomplished immunologist with a diverse educational background and extensive experience in the healthcare industry. Dr. Rafei holds an Honors Bachelor’s degree in Immunology from McGill University, where his passion for medical research and innovative therapies first took root. This passion led him to pursue a PhD at McGill University, focusing on novel fusion proteins for autoimmune diseases and exploring the potential of mesenchymal stromal cells in cell therapies. Following his doctoral studies, Dr. Moutih Rafei undertook post-doctoral training at Université de Montréal, delving into T-cell development and cytokine-based therapies. This comprehensive training in translational immunology laid the foundation for his hybrid academic/industrial career, where he has excelled in bridging the gap between cutting-edge research and practical applications in biotech and pharma. In 2019, Dr. Moutih Rafei founded Axiom Services Inc., a consultancy dedicated to providing guidance and support across various stages of drug development, from pre-clinical studies to regulatory submissions and clinical trial design. His leadership in the company has been instrumental in driving forward innovative projects and achieving significant milestones in the healthcare sector. Educational Background and Preparation for Business Role Dr. Moutih Rafei is an immunologist by training, having received his Honors Bachelor in Immunology from McGill University in 2004. Dr. Rafei pursued his PhD training at McGill University from 2004 to 2009, where he focused on investigating the use of novel fusion proteins (fusokines) as potential immunotherapy for autoimmune diseases. During this time, he also delved into the application of mesenchymal stromal cells for developing cell therapies targeting catastrophic illnesses. Following his PhD, he completed post-doctoral training from 2009 to 2013 at Université de Montréal, where he studied various aspects of T-cell development and cytokine-based therapies. This diverse training background provided him with extensive experience in translational immunology, motivating him to pursue a hybrid academic/industrial career. In this capacity, he has been involved in multiple translational programs in academia while also assisting industrial clients in developing their own program pipelines across pre-clinical, manufacturing, regulatory, and clinical trial design aspects. Entry into the Healthcare World and Career Inspiration Dr. Moutih Rafei was initially fascinated by modern medicine, with his early thoughts on healthcare shaped by movies on pandemics and medical research during his teenage years. While his initial objective was to become a medical doctor, he realized that his calling was in research, seeking a cure rather than providing palliative care. This decision led him to fully dedicate his time to research. Establishment of Axiom Services Inc. and Unique Offerings Axiom Services Inc. was established in 2019 to provide guidance for the Biotech and Pharma industry. Since his expertise spans from pre-clinical to clinical work, Dr. Moutih Rafei was able to provide a much larger scope of services without relying on third parties like most consulting groups do. For example, they can help in the design of pre-clinical and GLP studies, support CMC activities or contribute to IND submissions to the FDA, Health Canada or MHRA. Roles and Responsibilities as CEO and Founder Dr. Moutih Rafei serves as the main and senior consultant in the company, meeting with clients to identify their needs and develop plans and timelines to achieve their set goals. Additionally, Dr. Rafei can be hired on a contract basis to drive pre-clinical or scientific programs as a senior advisor  Head of Discovery,  VP Research and Development or in specific long-term cases as a Chief Scientific Officer . He also has experience serving as a board member for several companies and regularly interacts with decision-makers, bankers, investors, and venture capitalists for due diligence on technologies before funding decisions are made. Challenges Faced and Overcoming Them Dr. Moutih Rafei highlights funding and speed as two main challenges in the scientific and clinical operations field. He notes that funding can be a global issue but emphasizes the feasibility of raising funds even from foreign countries with the right network and introductions. He also discusses the challenge of finding suitable service providers like CROs and cell processing centers, which can lead to delays of 6-18 months depending on the needs. He stresses the importance of being consistent, patient, and prepared for challenges while navigating these complexities. Major Accomplishments and Milestones Besides working on various academic translational projects, which ended-up expanding with years, Dr. Moutih Rafei was involved in many industrial projects. One notable achievement was his work on a diagnostic device for infectious diseases. He also collaborated with a digital healthcare company to enhance an AI-based program for logistics in medication management. Additionally, he has worked on cancer immunotherapy, specifically modifying Interleukin-2 to exhibit higher therapeutic potency than the parental molecule, which is currently in Phase I trials. Currently, he is working on several biologics-related projects, including small injectable molecules for solid tumors, cancer vaccines, antibody-drug conjugates (ADCs), and mRNA vaccination, with two Phase I trials starting this year. He has been involved in designing five Phase I trials, three of which have already been initiated. Evolution of Leadership Style Dr. Moutih Rafei leadership journey began during his graduate studies, particularly as a PhD student, where he collaborated with numerous academic groups and students. This experience allowed him to share ideas and offer solutions to various challenges. By the midpoint of his PhD, he was already supervising graduate students and providing guidance to research assistants and project managers, many of whom had more experience than him in their roles. This early exposure to leadership roles sparked his realization that he was well-suited for such positions. As he progressed to become a principal investigator (University professor), his leadership skills continued to develop. However, it was his entry into the Biotech industry that truly accelerated his growth as a leader. In various capacities such as board director, senior consultant, Head of Discovery, VP research and development, and ultimately Chief Scientific Officer, he managed and guided multiple scientific groups, honing his leadership abilities significantly. Prioritization and Time Management Dr. Moutih Rafei receives a considerable number of requests for consultations, reflecting his expertise and reputation in

Tiffani Neilson – The Most Influential Business Leaders To Watch In 2024

Digital Version In the rapidly evolving realm of the Internet of Things, where digital and physical worlds seamlessly converge, marketing strategies play a pivotal role in shaping the success of businesses. To help us shed some light on the essential part that marketing plays in the growth of technology companies, we talked to Tiffani Neilson, Chief Marketing Officer of IoT Marketing. In this exclusive interview, Tiffani offers valuable insights on how to effectively utilize marketing to help your brand stand out and thrive in the highly competitive emerging tech landscape. 1. Can you provide a brief overview of your role as the Chief Marketing Officer at IoT Marketing and your journey in the marketing industry, especially within the tech sector? As IoT Marketing CMO, I oversee all marketing initiatives for both the company itself and our clients. From strategy development to final reporting, I manage every aspect of marketing campaigns from start to finish. I’m also the Creator and Host of IoT Marketing’s Industry Insights Webinars, a virtual event series that connects business professionals with the knowledge and network needed to make the right tech-related decisions for their organizations. Industry Insights Webinars is respected globally as a trusted source of news and information. We’re fortunate to have a returning audience for our live events with 1400-2500 decision makers, industry professionals, and technology ecosystem partners in over 120 countries. Prior to joining IoT Marketing, I served as VP of Marketing at GeoTraq, a technology provider that created mobile IoT modules for asset tracking and remote monitoring. In this role, I led the brand’s messaging and positioning, as well as directed marketing strategy and implementation. I also oversaw product development, assisted with designing the company’s backend platform, and initiated partnerships with industry leaders, service providers, component suppliers, and IoT platforms for integration. Additionally, I helped GeoTraq gain recognition as one of the Top 10 Remote Monitoring Solutions for 2019 by CIO Applications Magazine, one of the 30 Most Innovative Companies for 2019 by CIO Bulletin Magazine, and one of the Top 30 Most Admired Companies to Watch in 2019 by The CEO Views Magazine. 2. Given the rapid evolution of technology, particularly in IoT, how do you perceive the current dynamics of the tech marketing industry, and what challenges and opportunities does it present for IoT Marketing? With the growth of IoT, devices are becoming more interconnected. This connectivity opens up new possibilities for marketers to collect and analyze data, personalize user experiences, create targeted campaigns based on user behaviors, and connect more authentically with their audiences. As advanced technologies are integrated into more industries and verticals, there is an increasing need to communicate technical concepts to a broader audience, and that’s what we can help our clients do. With deep technical knowledge paired with marketing expertise, we can effectively present complex technologies in an accessible way. Additionally, tech companies must now be consistently interactive and engaging as it’s no longer enough to rely on occasional trade shows or conferences to promote your brand. Marketing now has to incorporate content, social media, and PR to succeed in today’s landscape. From virtual event speaking opportunities to media relations to social management, at IoT Marketing, we offer comprehensive services that can help clients win market share and share of voice. 3. What key strategic approaches does IoT Marketing employ to assist tech companies in navigating the complexities of IoT and advanced technologies? Since we work with companies in the emerging tech sector, they tend to already be extremely well-versed when it comes to understanding IoT and advanced technologies. However, when it comes to identifying where they stand in the IoT and tech ecosystem, many tech companies are in need of a market analysis to better identify their target market, potential clients, and channel partners. With our expertise and vast network, we can not only help them position their brand but also connect them with those looking for connected solutions and other organizations that could serve as ideal partners. Staying current with the latest emerging trends and technology advancements keeps us ahead of the digital curve. In addition, our deep expertise in the advanced technologies field and wide network of experts and solutions providers allows us to approach marketing tech companies in a way that is simple and straightforward. 4. How does IoT Marketing stay abreast of technological advancements, and how are these innovations incorporated into the marketing strategies offered to clients? The events we produce for Industry Insights Webinars demand intense research, which not only help us stay updated on the latest advancements, but also their impact across industries. Our speakers are experts in the field of advanced technologies, like AI, IoT, and cybersecurity, bringing a level of knowledge that can only be gained through experience. As for how we incorporate these innovations into marketing strategies, our team examines the unique product offering of clients and will create messaging and positioning that pairs well with their new technology advancements. Through our strategic consulting services, we can even make suggestions for how their solutions could integrate with new and emerging technologies. 5. What measures do you incorporate to ensure motivation and productivity within the workspace? To help productivity, we make sure that communication channels between our team are clear and open. We utilize Microsoft Teams to chat with each other individually as well as with the entire team. Additionally, we hold regular team calls and check-ins to go through progress, challenges, and goals. We are a remote team, so encouraging open communication is essential for us. Goal setting also helps to ensure our productivity. We set clear goals and break them down into smaller, more manageable tasks. In terms of motivation, our team is excited about the virtual events we create. Because there is a true desire to learn about technology and its impact across industries, our team remains driven to promote our events, grow our audience, and support our clients. 6. What are the services/solutions we should anticipate from IoT Marketing in the near future?

Empowering Leadership and Visionary Innovation: A Conversation with Dr. Christina Rahm

Digital Version Empowering Leadership and Visionary Innovation: A Conversation with Dr. Christina Rahm In the realm of business leadership, Dr. Christina Rahm stands as a remarkable figure, seamlessly blending her roles as a business entrepreneur, scientist, author, patent innovator, and humanitarian. Armed with a PhD and a wealth of knowledge in various scientific and humanitarian disciplines, Dr. Rahm has embarked on a mission to enhance holistic well-being through evidence-based health and wellness products. As the CEO/Chairperson for DRC Ventures and The ROOT Brands® Company, she has not only steered the companies towards global conservation efforts but has also catalysed revolutionary product launches. Inspired by trailblazers like Margaret Thatcher and Eleanor Roosevelt, Dr. Rahm shares insights into her journey, challenges faced, and her unique approach to leadership and innovation in the ever-evolving landscape of health and wellness. 1. Could you please tell us about your educational/professional background? I am the CEO/Chairperson for DRC Ventures, as well as chairperson for The ROOT Brands®. Primarily, I am a business entrepreneur who works as a scientist and scientific product formulator. I am also an author, patent innovator, and humanitarian who has created a broad based of scientifically contrived, range of products to improve the state of one’s mental, physical, and spiritual health. Our company’s nutraceutical products are backed by evidence-based science, combined with top quality ingredients to provide most everything the body needs for detoxing and added nutrients. I have received Doctorate degrees in various areas of science and humanities while recently receiving two Honorary Doctorate degrees in Humanity and Pharmaceutical Science. My decades of research, science, and clinical knowledge have supported revolutionary product launches which combine a comprehensive and integrative approach to holistic wellness. 2. Who inspired you to become a business leader? Margaret Thatcher being one of those highly prominent women. Regardless of political views, Margaret Thatcher’s groundbreaking role as the first female UK Prime Minister impresses me. Her resilience in a male-dominated field encourages me to overcome challenges and pursue my goals, breaking gender barriers along the way. Another individual I have highly admired is Eleanor Roosevelt and her commitment to human rights. Her advocacy for civil and women’s rights, especially her role in shaping the Universal Declaration of Human Rights. 3. When was DRC Ventures established? In 2021; DRC Ventures was designed to become a global catalyst for conservation efforts to make the world better environmentally; to leave it healthier for generations to come. 4. What are the prominent services/solutions offered by the company? DRC Ventures hosts multiple products including an expansive skin care line, Ella Pure; an organic coffee, Rahm Roast, and Merci Dupre Clothiers, a sustainable, environmentally friendly clothing line which aims to repel bacteria, toxins, pathogens, and 5G, through Enviremware, a proprietary blend of protective ingredients for clothing. Additional products under the DRC Ventures umbrella include Bill & Coo, a revolutionary luxury pet brand providing sustainable products and animal nutraceuticals, and Rahm Pharma. We have products aimed at detoxing such as Clean Slate; and products which focus on longevity such as Give Me Back My Youth. RENO, and Envirem Skin Defense were designed to help protect the skin from external stressors, both which are under the ELLA PURE skin care product line. Additional products focus on anti-inflammatory, turmeric based formulas like Restore, and our Natural Barrier Support to build immunity. As mentioned previously, we subsequently branched out to create an organic coffee brand titled Rahm Roast. 5. How are they different from your competitors’ offerings? The ROOT Brands, ® managed by DRC Ventures, develops, and distributes products to give people life-changing options for health, happiness, and longevity. Our focus is to find the root cause of problems through detoxing the body by aiming to rid it of fungus, bacteria, toxins, pathogens, etc., and subsequently, integrating appropriate nutrients. Both companies (DRC Ventures and The ROOT Brands®) were founded with the intent to address the needs of humanity. Our organizations have efficiently been able to broaden its influence across the globe for more than 200,000 customers with subsidiaries and brands impacting global affairs and business advancement. We have created a Fintech financial system and social networking platform. If customers like our products, they share the product link and are then rewarded. This social influence on rewarding those who bring value to our organization has worked phenomenal. Our focus is to empower individuals, including myself, to embark on a deeply rewarding journey towards living our best lives and, in doing so, contributing to the well-being of those around us. Additionally, there are a multitude of wellness companies on the market who create good products. However, most consumers do not understand the importance of ingredient sourcing. Our ingredients in all products are of the highest quality. 6. What are your roles and responsibilities in the company as a Founder? As the CEO/Chairperson for DRC Ventures, and The ROOT Brands®, I work as a visionary leader which means having the capacity to paint a vivid picture of a better future while effectively share that vision with my team. Running any company involves strategic thinking, a willingness to take well-considered and calculated risks, while adapting to the face of change. In my leadership approach, I continually craft a vision which resonates with my values and long-term goals, while making it a point to involve my team in the process. 7. How do you inspire your team during a crisis? I place a strong emphasis on clear and inspiring communication, creating an environment where my team feels empowered, innovative, and resilient. I lead by example, set ambitious standards, and remain committed to long-term goals, while remaining open to necessary adjustments in our strategies along the way. 8. What challenges have you faced as a woman in the business world? Many, many challenges. Most of all, gender related barriers in business. I began my career in the pharmaceutical industry, which was male dominated, at the time. I then evolved into starting my own businesses, in entrepreneurial roles. Just as patent ownership in this country

Lisa Orman- The Most Promising PR Companies in 2024

Lisa Orman

Digital Version Lisa Orman, PR President, KidStuff Public Relations (PR) is primarily an awareness-building tool. PR firms navigate the digital realm, ensuring clients maintain a strong online presence and engage with diverse communities. Offering strategic counsel, they align communication efforts with business objectives, identifying opportunities for positive exposure and collaboration. In an era of globalization, PR firms adapt messages for cross-cultural resonance, while their data-driven approach ensures measurable impact, contributing to the sustained success of brands and organizations. In the pool of women entrepreneurs who are transitioning into outstanding ground breakers, we interviewed Lisa Orman, to know how she and her team are effectively building awareness for companies and their products. President and Founder at KidStuff PR, Lisa explains how they’re specialized in raising awareness among families by employing targeted strategies that address their unique needs and challenges. 1. What’s your perspective on the present state of the PR industry? What major challenges do PR firms face in the current landscape? The PR industry, like many others, is in a state of consolidation with acquisitions and mergers. For those of us who remain independent, which KidStuff PR has for 30 years, it is imperative that we differentiate, provide exceptional services, excel at our service and remain relevant by constantly innovating, educating and training ourselves in new techniques, tools and practices. One of the main obstacles for PR firms is a lack of understanding by clients about the role PR serves. Primarily, PR is an awareness-building tool. Advertising and marketing drive sales. The three can work together for excellent results. But we must educate clients about what PR can do well, and what it can’t or isn’t meant to do and to build realistic expectations. The ROI can be exceptional! 2. When was KidStuff Public Relations established? Could you outline the core values that drive the company’s mission and vision in the PR domain? KidStuff Public Relations was founded in 1994 by me. I started with a team of independent contractors who were mothers of young children and professional publicists. They were based around the country, and all worked from home—remote work that was considered pioneering at the time! We focused on, and still do, working with specialty toy and game companies and others in the play space. We specialize in working with startups and entrepreneurial businesses. When we started, our children were our play testers. If they didn’t love a toy and weren’t engaged by it, we didn’t work with the company. Now our kids are grown. As experienced parents, along with various play certifications we have attained, we trust our gut instincts on successful toys. We also achieved the Certified Play Expert qualification from Astra, a toy trade association. 3. Can you give an overview of the services and solutions KidStuff Public Relations offers that stand out as company’s strengths? We build awareness for companies and their products or services by getting them featured in traditional media like TV, print publications, digital media and on family influencer channels. We also work with toy, gift, and licensing trade media. Our business model is quite different than that of most PR agencies. Most are vertically oriented with the president or top execs pitching new accounts and winning business contract, and then clients are assigned a (usually young, inexperienced) account executive. That person is responsible for all activities the client needs, including tasks the account executive is just OK at doing, or worse, bad at performing and they dislike doing them. This leads to mediocre work product and inexperienced people working on client accounts. Employees are unhappy because they spend a lot of time doing tasks, they aren’t great at, so they get a lot of negative feedback, plus they don’t earn a lot of money, so this leads to high turnover. I’ve had clients come to me frustrated that they’ve had four account executives at their last PR agency in one year and there’s no institutional knowledge of their company at the PR agency. The president of the agency is not involved in strategy or client relations at all, or very little. At KidStuff PR, we have a horizontal business model, where our experienced team members including President Lisa Orman, only work on the things they are great at and love to do, and they do these things for all clients, rather than doing everything for only one or two clients. This makes for a much happier and productive team, longevity with our team members, and a top-quality work product and performance for the client. Orman is the primary contact for clients and deeply enjoys working closely with clients to craft a strategy, lead it, shape it and advise the client if changes need to be made and why. 4. As the President of KidStuff Public Relations, could you elaborate on your responsibilities? What aspect of your role do you find most fulfilling and impactful? Although we have worked with some of the biggest national and global toy manufacturers, I find working with start-ups and the smaller mom-and-pop companies to be the most fulfilling. Our work and success for our clients is more meaningful and impactful than for a huge company with a huge budget and team. We build trust with our clients, and they believe we have their back. We feel truly gratified when we are a big part of their success. To have a company look back 5-7 years after they started their business and say “I’m so glad I hired KidStuff PR when we started out. I know we are where we are now because they helped us navigate our way as we started, helped us build awareness among our target audience and now we have loyal fans and our business is expanding.”  I also know that I am lucky to have raised my kids with my toy business and they are brilliant adults now because they grew up playing with developmental, educational toys. I am gratified I was able to do that for my PR team

Darius McDougle- The Most Innovative Business Leaders of 2024

darius mcdougle

Digital Version Tracking Finances With Data: Financial & Tax Solutions With Darius McDougle  Data-driven B2B tax solution processes refer to data analytics, technology, and automation to streamline and enhance various tax-related activities. This modern approach to taxation leverages data to make informed decisions, improve accuracy, and increase efficiency in managing tax obligations. The integration of data-driven practices into tax processes has become increasingly vital for both businesses and government entities. One significant aspect of data-driven tax processes is the utilization of big data analytics. By analyzing large sets of financial data, authorities can identify patterns, trends, and discrepancies, allowing for more effective tax planning and compliance efforts. This not only ensures that tax regulations are adhered to but also enables organizations to optimize their tax positions strategically. Businesses can benefit from data-driven tax processes by gaining insights into their financial positions, optimizing tax strategies, and improving overall compliance. This approach allows organizations to make data-driven decisions that align with their financial goals while staying within the bounds of tax regulations. Figuring out these bounds of tax regulations and combing out the tax landscapes, Darius McDougle works to leverage data for strategic marketing initiatives. As the Data-Intensive Chief Marketing Officer at Pinnacle Minds Inc., McDougle is responsible for developing a deep understanding of the diverse clientele. He uses data analytics & data visualization to observe customer behavior and market trends for Pinnacle Minds Inc.  Every campaign by Pinnacle Minds Inc. involves ways to make tax landscapes and business challenges easier to understand and execute. With its elite expertise and bespoke strategies, the company crafts personal financial strategies for the most unique business needs. A Pivotal Journey Before Darius McDougle stepped forward in his professional journey, tons of personal experiences shaped his outlook and leadership style. Today, Darius stands tall with his visionary leadership, insightful experience, and inexhaustible commitment. As a Purdue University Grad in Marketing, he excelled in both his bachelor’s and master’s degrees. Darius prioritizes education over everything and finds it extremely important for every life journey.  His career is a passionate and dedicated trajectory. It started with his role as a Marketing Operations Specialist. While he worked his hours, he gained tremendous experience and practical knowledge to climb up the ladder. His pivotal roles as the Vice President of Marketing & Integrated Solutions provided the necessary steps to become a globally recognized Chief Marketing Officer.  In tandem with his professional journey, Darius’ educational background forms the bedrock of his expertise. While unlocking the layers of Darius’ expansive career, he has continued to make huge waves across industries worldwide. This fusion of practical experience and educational grounding has equipped Darius with a multifaceted skill set, enabling him to navigate the changing temperature of business initiatives, drive innovation, and orchestrate impactful marketing campaigns. The Chair of The CMO One of the central responsibilities of Darius is to lead the creation of comprehensive marketing strategies aligned with the organization’s business goals. This involves translating data-driven insights into actionable marketing plans that resonate with various client segments. Darius collaborates closely with the marketing team to craft compelling messaging, design impactful campaigns, and select appropriate channels to reach and engage the target audience effectively. Furthermore, Darius oversees the development of full-funnel marketing campaigns ensuring they reflect the brand’s values and resonate with the company’s diverse client base. This includes digital content, traditional advertising, and educational materials to demystify complex financial topics. Darius also plays a crucial role in optimizing the customer journey, using data to enhance the overall experience and drive customer satisfaction. Pinnacle Offerings With Pinnacle Minds At Pinnacle Minds Inc., we understand the complexities of the tax landscape and the challenges businesses face in navigating it. Our team of former IRS agents, enrolled agents, and tax attorneys is equipped with unparalleled expertise to provide expert guidance, innovative strategies, and tailored solutions to help you overcome any financial and tax-related challenges that come your way. In addition to our expert guidance and innovative strategies, we provide pre-emptive auditing and safety net services to ensure your financial protection against tax program audits. Our team is committed to working closely with you to understand your unique needs and provide customized solutions that will help you achieve your business goals and elevate your financial future. “At Pinnacle Minds Inc., we believe that your success is our success. Trust us to be your dedicated ally in securing your financial future and propelling your business to new heights. Join hands with us today and experience the difference.” Shaping The Successful Leaders The journey of Darius McDougle to become a successful leader has been shaped by several significant events, accomplishments, and insightful lessons.  During his early career, Darius led a team through a significant rebranding campaign for an established organization that led to billions in attributable revenue through his efforts. This project required imaginative thinking, careful preparation, as well as the strength to overcome reluctance to change and uncertainty. After overcoming this obstacle, Darius gained a greater understanding of stakeholder alignment, effective communication, and resilience. He also realized that pushing past comfort zones frequently results in breakthroughs. Throughout his career, Darius McDougle’s leadership style has been shaped by a dedication to fostering an inclusive work environment. His commitment to diversity and inclusion resonates with his team and a broader audience, positioning the organizations he leads as socially responsible institutions. Embracing challenges as opportunities for personal and professional development, Darius emphasizes the transformative power of adversity, viewing obstacles as a cornerstone to growth and resilience. Leadership Style And Recognition  His extensive portfolio, including collaborations with major companies like Google, Samsung, Dell, GM, Wal-Mart, Coca-Cola, Cigna, and Humana, reflects a journey of continuous learning, strategic partnerships, and impactful campaigns.  Recognitions such as being named one of ”The Top 20 Black Marketers to Admire,” “Top 40 Under 40,” “Top 10 Most Inspiring Black Executives of The Year,” “Man Of The Year” and receiving the “OUTSTANDING LEADERSHIP AWARD” 5 years consecutively for McDougle’s innovative spirit, business acumen and profound impact on the

Visionary Leadership: Till-Oliver Kalähne and BOB Management’s Real Estate Journey

Till-Oliver Kalähne magazine

Digital Version The real estate sector is a vital component of urban development, influencing both the social and physical environments of our cities. It is a broad area that affects both the lives of individuals and communities by including the design, construction, and management of properties. To create places that people call home, workplaces that stimulate creativity, and settings that promote a feeling of community, real estate fundamentally combines architectural brilliance, precise project management, and sustainable practices. Till-Oliver Kalähne: From Books to Bricks The managing director of BOB Management und Planung GmbH, Till-Oliver Kalähne, has been in the real estate business for over 30 years. He started his adventure by enrolling in the university’s business administration, law, and architectural departments. Because of this integration of disciplines, he was able to approach the complex needs of the real estate industry with a level of awareness that was unmatched.BOB has developed into a prominent privately-owned project development firm under his direction. The company’s offices are at Flohrstraße 21 in Berlin. They intend to develop a new structure there using cutting-edge technology and sustainable energy ideas to lower utility bills for both their tenants and themselves. BOB’s Genesis: Forging a Legacy in Real Estate Under the inspiring direction of Till-Oliver Kalähne, BOB Management und Planung GmbH has grown into a powerful force in the real estate sector. The company’s beginnings are a tale of tenacity, creativity, and a love for changing metropolitan environments. BOB was created with the specific goal of offering a wide variety of services in the real estate industry. The company’s only goal from the outset has been to design environments that are not just practical but also sustainable and forward-thinking. BOB has prospered and established a solid reputation as a top privately-held project development business under Till-Oliver Kalähne’s direction. A dedication to sustainable development, an unwavering search for innovation, and a corporate culture that prizes quick decisions have all defined the trip. The construction of Flohrstraße 21, which bears witness to BOB’s vision for the future of real estate, is one of the turning points in their history. This concept is a daring attempt to design places that are ecologically conscious and technologically sophisticated. BOB is advancing environmental sustainability and energy efficiency by creating innovative energy solutions. Buildings are only one aspect of BOB’s dedication to sustainable development; another is the creation of communities and settings that blend in with their surroundings. They have distinguished themselves in the business by fusing cutting-edge technology, sustainable practices, and outstanding architecture. BOB’s Unique Blueprint: Setting the Standard BOB sets itself apart by its dedication to environmentally, socially, and economically conscious design and construction. Utilizing state-of-the-art technology and low-carbon materials, they optimize designs to produce energy- and environmentally-efficient structures. BOB is unique in the business for its commitment to a triple-bottom-line strategy, while many others only consider their bottom line. They do more than just build structures; they develop thriving communities that blend in with their environment. A dedication to sustainable building is the core of what sets BOB apart. They consider climate compatibility from the outset of development, using low-carbon materials and implementing clever waste management techniques. Building sustainable communities is another area in which BOB shines. In their initiatives, they increase biodiversity, encourage urban agriculture, and set aside additional public open areas. BOB understands how important it is to design environments that promote interpersonal relationships and community involvement. BOB also places a strong emphasis on sustainable economic methods. Essentially, the core differentiator of BOB Management and Planung GmbH is its steadfast dedication to a future in which real estate development transcends financial gains. It’s a dedication to developing inventive, ecologically conscious, and sustainable venues that raise the bar for the sector. BOB sets the standard for what real estate can and should be.BOB sees real estate as a platform for good change. Client-Centric Culture: The BOB Experience The company’s attention to client satisfaction is seen in its devotion to creative, sustainable, and consumer-focused solutions. Maintaining a strong customer focus, BOB offers services that both positively influence the environment and suit the demands of its clients. BOB promotes an open, cooperative work environment that values diversity of viewpoints and gives staff members the freedom to own their work. They place a high priority on continuing education and training, encouraging honest and open communication among the 40 experts from 15 countries that make up their global workforce. With its billing software and “Home Klick Configurator” for virtual property walkthroughs, BOB is keeping up with the latest technological developments. Building designs are optimized for energy efficiency through the use of simulators to evaluate solar and wind power possibilities. Maintaining the company’s leadership in industry developments is ensured by a methodical approach to innovation testing and measurement. Energy-efficient architecture, smart technology, and sustainable practices will remain top priorities for BOB’s next projects. Their dedication to the future is demonstrated by the Berlin-based Flo 21 project, which provides technologically advanced, environmentally friendly facilities for a range of applications. Sustainability Initiatives The dedication of BOB Management and Planung GmbH to sustainability is not just a catchphrase; rather, it is a deeply ingrained attitude that guides all aspects of their real estate projects. Three pillars of sustainable building define their strategy, which carefully considers social, environmental, and economic factors to ensure long-term self-sufficiency. The first pillar is a dedication to sustainable building, which starts at the very beginning of the planning process. Climate compatibility is the main focus here, and choosing materials with minimal carbon emissions is crucial. Biobased materials are preferred because they are aesthetically pleasing and have sustainable qualities, like wood. To further reduce the environmental effects of their initiatives, BOB uses clever waste management techniques. Their planners use cutting-edge technology to streamline the design process and make sure that every element complements their sustainable objectives. The second pillar is building sustainable communities is the focus of their second pillar of sustainability activities. BOB aggressively seeks to improve biodiversity inside its projects, promotes urban agriculture, and

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